injuryupdate
04-12-2004, 02:18 PM
In a setback for free full-text on the web, British Medical Journal will go to access controls soon
It would be interesting to know what BMJ earns from their Google ads (which should have hits ++++++). They also have a captive audience of members of the BMA which underpins their subscription base and makes it pretty immune to loss of print subscribers when they go free on the web (like the Med J Aust which is also free full text and will probably follow the BMJ's lead). Details:
Original research articles will remain completely free from the moment of publication.
The full text of all other articles appearing in the print journal (eg editorials, educational articles, and reviews) will be free for the first week after publication and then under access controls for the next 51 weeks. After one year, access controls will be lifted, and all content will once again be free.
Abstracts and extract views of all articles will remain free, as will other website content and functions (such as searching, email alerts, rapid responses, Q&A, Medscape conferences, and UK health news).
Access to bmj.com will be free to BMA members, personal subscribers to the print BMJ, and users from developing countries.
It would be interesting to know what BMJ earns from their Google ads (which should have hits ++++++). They also have a captive audience of members of the BMA which underpins their subscription base and makes it pretty immune to loss of print subscribers when they go free on the web (like the Med J Aust which is also free full text and will probably follow the BMJ's lead). Details:
Original research articles will remain completely free from the moment of publication.
The full text of all other articles appearing in the print journal (eg editorials, educational articles, and reviews) will be free for the first week after publication and then under access controls for the next 51 weeks. After one year, access controls will be lifted, and all content will once again be free.
Abstracts and extract views of all articles will remain free, as will other website content and functions (such as searching, email alerts, rapid responses, Q&A, Medscape conferences, and UK health news).
Access to bmj.com will be free to BMA members, personal subscribers to the print BMJ, and users from developing countries.